NAICS Code 541870

NAICS 541870

NAICS Code 541870 – Advertising Material Distribution Services

Definition of NAICS Code 541870: This industry comprises establishments primarily engaged in the direct distribution or delivery of advertisements (e.g., circulars, coupons, handbills) or samples. Establishments in this industry use methods, such as delivering advertisements or samples door-to-door, placing flyers or coupons on car windshields in parking lots, or handing out samples in retail stores.

  • You can also download your own copy of the complete 2017 NAICS Classification Manual. The NAICS Manual is updated every five years. The 2017 copy will be applicable until a new edition is produced in 2022.

Cross Reference Guide for Code 541870

What codes are similar to this classification that might be a more applicable code? The cross-reference guide below displays the codes for other similar industries. Please review to find the most applicable classification.

  • Creating and designing advertising campaigns for the purpose of distributing advertising materials or samples through the mail–are classified in Industry NAICS 541860, Direct Mail Advertising;
  • Publishing newspapers or operating television stations or on-line information services–are classified in Sector 51, Information; and
  • Distributing advertising specialties (e.g., key chains, magnets, or pens with customized messages imprinted) to clients who wish to use such materials for promotional purposes–are classified in Industry NAICS 541890, Other Services Related to Advertising.

Other Index Entries for NAICS 541870

The North American Industry Classification System contains multiple index entries that are each descriptive of the same code. The bulleted list below shows all applicable index entries (Current and former) that are associated with this classification. These index entries further elaborate on the scope of applicable industries that have already been defined at the top of this page.

  • Advertising material (e.g., coupons, flyers, samples) direct distribution services
  • Circular direct distribution services
  • Coupon direct distribution services
  • Directory, telephone, distribution on a contract basis
  • Door-to-door distribution of advertising materials (e.g., coupons, flyers, samples)
  • Flyer direct distribution (except direct mail) services
  • Handbill direct distribution services
  • Sample direct distribution services
  • Telephone directory distribution services, door-to-door

Suggested Insurance Conversion Table for NAICS Code 541870

Looking for an insurance classification other than the North American Industry Classification System? If a company falls within the industry defined on this page, then the class codes mentioned below may be applicable. Please note that the bulleted cross-reference guide below is not authoritative. Users should have an insurance professional review to ensure proper insurance classification.

  • NCCI WC (Varies by state): 9554NAICS 541870
  • CA WC: 9549
  • DE WC: 679
  • PA WC: 679
  • MI WC: 9558
  • NJ WC: 9554
  • NY WC: 9545
  • WY WC: 541870
  • GL: 98993
  • SIC: 7389

Resources: Praxiom, AceGroupTDICalifornia Division of Workers Compensation, Delaware Workers Compensation Manual, Pennsylvania Workers Compensation Manual, Michigan Workers’ Compensation Placement Facility: Classification Definitions, New Jersey Workers Compensation and Employers Liability Insurance Manual, New York Workers Compensation and Employers Liability, North American Industry Classification System, Florida Underwriting Guide: Commercial General Liability Classifications,  Standard Industrial Classifications.

The suggested cross reference guide for NAICS code 541870 is based on our research using the resources cited above.

Correlating Code Breakdown for North American Industry Classification System

NAICS codes are broken down by digit. The broadest description starts with the 2 digit sector codes. The 3 digit subsector codes are more specific, then the 4 digit industry group, 5 digit industry, and the most specific is the 6 digit NAICS code (Where you are now). If the code on this page does not describe the industry of the business in question, then select the largest applicable code below. From there, follow through the progression of smaller digits to the larger digits in order to obtain the most specific 6 digit classification.

  • Sector 54: Professional, Scientific, and Technical Services
  • Subsector 541: Professional, Scientific, and Technical Services
  • Industry Group 5418: Advertising, Public Relations, and Related Services
  • Industry 54187: Advertising Material Distribution Services
  • 6 Digit Code(s) NAICS 541870: Advertising Material Distribution Services
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NAICS Code 541870