NAICS 5 Digit Industry 54181

Industry 54181

NAICS 5  Digit Industry 54181 – Advertising Agencies

Definition of NAICS 5 Digit Industry 54181: See industry description for NAICS 541810 below.

Industry Description of NAICS Code 541810: This industry comprises establishments primarily engaged in creating advertising campaigns and placing such advertising in periodicals, newspapers, radio and television, or other media. These establishments are organized to provide a full range of services (i.e., through in-house capabilities or subcontracting), including advice, creative services, account management, production of advertising material, media planning, and buying (i.e., placing advertising).

Cross-References for Industry 54181

What codes are similar to this industry that might be more applicable? The cross-reference guide below displays the codes that are similar to industry 54181. Please review to find the most applicable classification.

  • Purchasing advertising space from media outlets and reselling it directly to advertising agencies or individual companies–are classified in Industry NAICS 541830, Media Buying Agencies;
  • Conceptualizing and producing artwork or graphic designs without providing other advertising agency services–are classified in Industry NAICS 541430, Graphic Design Services;
  • Creating direct mail advertising campaigns–are classified in Industry NAICS 541860, Direct Mail Advertising;
  • Providing marketing consulting services–are classified in U.S. Industry NAICS 541613, Marketing Consulting Services; and
  • Selling media time or space for media owners as independent representatives–are classified in Industry NAICS 541840, Media Representatives.

Other Index Entries for NAICS 5-Digit Industry 54181

The North American Industry Classification System contains multiple index entries that are each descriptive of the same code. The bulleted list below shows all applicable index entries (Current and former) that are associated with industry 54181. These index entries further elaborate on the scope of applicable industries that have already been defined at the top of this page.

  • Advertising agencies
  • Advertising agency consulting services

Industry Breakdown for North American Industry Classification System

NAICS codes are broken down by digit. The broadest description starts with the 2 digit sector codes. The 3 digit subsector codes are more specific, then the 4 digit industry group, 5 digit industry (Where you are now), and the most specific is the 6 digit NAICS code. If the code on this page does not describe the industry of the business in question, then select the largest applicable code below. From there, follow through the progression of smaller digits to the larger digits in order to obtain the most specific 6 digit classification.

  • Sector 54: Professional, Scientific, and Technical Services
    • Subsector 541: Professional, Scientific, and Technical Services
      • Industry Group 5418: Advertising, Public Relations, and Related Services
        • Industry 54181: Advertising Agencies (Current Page)
          • 6 Digit Code(s) NAICS 541810: Advertising Agencies

Other helpful NAICS Downloads

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NAICS 5 Digit Industry 54181 | Class Codes